BHB restaurant UX Design
Online Ordering System
Tying together an in-store POS with an online ordering system to create a tailored user experience via a responsive website and mobile app for the Bald Headed Bistro.
TARGET AUDIENCE
Native Tennesseans looking for fine dining in a small town
Middle to upper class income
Male & female, ages 18 - 65
Corporate accounts looking for catering or private dining
Opportunities
Online ordering for all entrees, appetizers, salads, soups and desserts
Interactive menu, event calendar with ticket ordering, photo galleries, and blog
Fully responsive website and mobile app to drive customer sales and retention
Push notifications to make customers aware of upcoming events and specials
E-commerce experience to deliver greater engagement and revenue
Updating of current informational architecture
Re-organization of taxonomies, and enhanced search functionality
Integrated CRM, E-commerce with in-store POS systems
